Signal Custom Content's goal is to help hotels and resorts, tourism boards, cruise lines, airlines, travel advisors, and other members of the travel industry connect with the world's most passionate travelers by creating engaging, compelling content for partners' websites and other marketing materials. Among Signal's current projects are campaigns with the Chase Sapphire and Chase Freedom credit cards and the creation of new editorial travel content for storia.me.
At the helm of Signal Custom Content is John Newton. He is also Branded Content Advisor at AFAR, overseeing projects for Holland America, Destination Canada, Tourism Australia, and other partners, as well as an AFAR Ambassador. He was formerly Senior Editor, Branded Content at AFAR and a senior editor at both Condé Nast Traveler and Travel+Leisure. He has written travel stories for many other print and digital outlets (some of which can be found here).
The strength of Signal is also in the many writers and photographers we work with who collectively have decades of experience in editorial and branded content. While Signal is based in New York City, we work with contributors around the globe. From Singapore to Stockholm, New Orleans to New Zealand, we have the world covered. In addition, we have partnered with production companies to create and distribute video content. Through our network of content creators, we are ready to communicate your message to the audience you want to reach. For more about how we can help, visit our Services page.